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Services

PR and press work

Good press work finds the story in what you do and brings it to the people who report on your industry. We write, distribute and follow up, and give every release a page that leads somewhere.

What we do

  • Finding topics and angles worth reporting
  • Press releases and press-ready articles
  • Building and maintaining distribution lists
  • Sending, following up and answering journalist questions
  • A landing page for every release, with a clear next step
  • Ongoing press work as a monthly retainer

What this can look like

A product announcement

A release, a matching press page and personal follow-up with the trade media that matter to you.

Trade fair press

Topics, releases and appointments before the fair, and a second wave of coverage afterwards.

Expert positioning

Specialist articles and comment pieces that show your know-how in the media your buyers read.

How it works

  1. Find the story

    What is new, relevant and worth a journalist’s time.

  2. Write and place

    Release, press page and a distribution list that fits the topic.

  3. Follow up

    Personal follow-up, questions answered and coverage tracked.

Questions about this service

Can you guarantee coverage?

Nobody honestly can. We pick topics with real news value, write them well and follow up personally, which gives every release a fair chance.

Can we book a single press release?

Yes. A single release with text, distribution and follow-up can be booked on its own. Ongoing press work runs as a monthly retainer.

Why a landing page for each release?

Journalists and readers find every detail in one place, and you can see who came from the coverage and what they did next.

Growth programme

Ads, landing pages, SEO, PR, newsletters and outreach, planned as one programme with monthly reporting.

Custom outreach campaigns

Personal, researched outreach to the companies you actually want, with every message approved by a person.

All services

Have a process to streamline or a market to enter?

Tell us where you want to go. We will tell you honestly whether and how we can help.

Contact us